Showing posts with label charlotte video production. Show all posts
Showing posts with label charlotte video production. Show all posts

April 17, 2012

Charlotte Video Production Company Teams with Eureka Vacuums for Walmart Website Video

LEC Media works with medium to large-sized business clients on all types of video production projects.  One of our recent projects was a series of video demonstrations for Eureka Vacuum Cleaners on the Walmart e-commerce website.

Charlotte corporate video production for Eureka vacuum cleaners with LEC Media.

“Walmart is progressively providing their vendor partners with more opportunities to market their products on the enormously-successful Walmart.com website,” said Frank Schwartz with LEC Media.  “We worked with Eureka here in Charlotte to produce a series of Eureka vacuum cleaner model video demonstrations that were going to be showcased on the Walmart.com website.”

The video production showcased the unique selling points and customer benefits of the particular Eureka vacuum cleaner product.  “We produced the video in an actual home in Charlotte so the viewer could see the product in a real-life setting,” adds Schwartz.  “Using video demonstrations to showcase Eureka products on the Walmart.com website is an enormous opportunity for Eureka to reach all of their customer’s physical senses to experience owning one of the vacuum cleaners.”

Charlotte video production company LEC Media works with Eureka vacuum cleaners and the Walmart.com website.

Video production and video content optimization are growing leaps and bounds every month in importance to companies communicating the real reasons why customers want their products and services.  No other medium can deliver the total package of “why” customers buy from you like video production can.

For more information about video production and video search engine optimization, please contact Frank Schwartz with LEC Media at 704-966-9474 or email fschwartz@lecmedia.com.  We are Charlotte’s full-service corporate video production and video content marketing company.

April 9, 2012

Video Production Needs Proper Video Search Engine Optimization in Charlotte

Charlotte video production and video search engine optimization with LEC Media.One of the top questions we receive at LEC Media from our video production clients and prospects is “how do I get my videos to rank on Google and should I post them on YouTube as well?”  We have the answers.

Google, Yahoo and Bing are constantly evolving their search algorithms to target and deliver the freshest, most-relevant search results to each user.  Google has made some dramatic leaps forward over the past year with major adjustments in their search algorithm designed to “negate” non-relevant websites from spammed techniques to rank them higher.  And video is one of the elements that Google is now including in organic search results, not just because Google owns YouTube!

At LEC Media, we handle each video as an independent case when it comes to preparing the video for search engine optimization, or VSEO, video search engine optimization.  This is because each video has a different topic, subject matter and set of target keywords and keyword phrases for which it is intended to rank.

LEC Media Techniques to Videos Displaying in Search Engine Results

1.  We place video content on similarly-key-worded pages.  In other words, we would place a video about Widget Software on the Widget Software page in your website.

2.  Video content is really good for showcasing company product and service elements like “how to videos,” “product demonstrations,” “service explanations,” and even “customer training or tutorials.”  So we use these keyword phrases in tagging and categorizing your video content.

3.  We spread your video content throughout your website.  Ideally, only one video per page.  This gives your video content more opportunities to target customers using different keyword phrases and tags.Charlotte video search engine production company LEC Media.

4.  LEC Media hosts your video with video hosting services that enable your video content to be properly indexed and “read” by the search engines.  These video content hosting services include platforms like Wistia, Vimeo, Brightcove and JW Player.  We also post it on YouTube for the masses to enjoy.  We also will optimize your YouTube channel for the correct terms and keyword phrases surrounding the video content.

5.  We create and submit a Video XML sitemap to the search engines.  Similar to your website XML sitemap, the video sitemap tells the search engines that a video is on the page and to include it in search crawls and indexing.

Video production and video content optimization are growing leaps and bounds every month in importance to companies communicating the real reasons why customers want their products and services.  No other medium can deliver the total package of “why” customers buy from you like video production can.

For more information about video production and video search engine optimization, please contact Frank Schwartz with LEC Media at 704-966-9474 or email fschwartz@lecmedia.com.  We are Charlotte’s full-service corporate video production and video content marketing company.

April 2, 2012

Charlotte Video Company Produces Video for M/I Homes and New MERV 10 Air Filter

LEC Media works with corporations and businesses on producing video content that presents messages in an environment to build relationships and motivate customers to act.  And our clients have taken us to many different types of places.  From boardrooms in New York City to sporting arenas in Atlanta to cherry buckets 28 feet in the air to large USAir airplane de-icing programs.  And now, we’ve been inside some of the nicest attic spaces we have ever seen, thanks to M/I HOMES!

Charlotte video production company LEC Media with M/I Homes.

M/I HOMES needed an effective method to show their home buyers about a unique and powerful air filter that they install in every new home’s HVAC system.  The new air filter is called the MERV 10.  Video production is a great way to tell this unique story.

MERV ratings are used to rate the ability of an air conditioning filter to remove dust from the air as it passes through the filter. MERV is a standard used to measure the overall efficiency of a filter.  The higher the MERV rating, the more dust particles the filter traps.  M/I HOMES uses the MERV 10 filter, which is more than 100 times more effective at filtering harmful allergens and bacteria from your home’s HVAC system than what you can purchase in a home improvement store.

Charlotte video content production company LEC Media and M/I Homes in Charlotte.

LEC Media produced a video highlighting the MERV 10 filter program from M/I HOMES and letting home buyers know that there is a distinct difference between M/I HOMES and their competition.  The video production will be airing on the M/I HOMES website.

Call Frank Schwartz of LEC Media at 704-966-9474 or email fschwartz@lecmedia.com to discuss how our professional business video production services can best help your business differentiate from competitors and generate new customers.

March 21, 2012

Charlotte Corporate Video Production with CEO Video Content Messages for Mass Distribution

LEC Media was once again called upon by Prudential Real Estate Investors to produce a video message from their CEO, Allen Smith.  Video production for mass delivery messaging is an extremely cost-effective and timely method to distribute a message across a large audience in different geographic locations.  We traveled to New York City to capture this particular CEO video message from PREI.

Charlotte corporate video production company LEC Media.

Video production messages from company leaders presents the content in a very structured, consistent and controlled manner.  There is zero room for messaging errors or misunderstanding simply because the same video is accessible by everybody, even if it is shared around the world!

Prudential Real Estate Investors is the real estate investment management business of Prudential Financial, Inc. PREI’s business is the execution of real estate investment strategies, in markets throughout the world, for a global client base.  PREI offers core, value-added, and opportunistic strategies investing directly in real estate in the United States, Latin America, Europe and the Middle East, and Asia.

LEC Media offers professional video production for all types of corporate and business marketing needs.  We work with all types of business clients on traditional corporate marketing video production, employee training and HR training video production, trade show video production, and special video content and distribution production.

Call Frank Schwartz of LEC Media at 704-966-9474 or email fschwartz@lecmedia.com to discuss how our professional business video production services can best help your business differentiate from competitors and generate new customers.

March 7, 2012

Charlotte Employee Training Safety Video Production Reaches Multiple Shifts & Locations

Charlotte employee training and HR video production for Noranda Aluminum with LEC Media.LEC Media works with companies on all types of video production projects.  One of our most-requested types of video production is the employee training video.  Communicating with employees on a personal level, especially about safety concerns on the job, can be a challenge to HR departments and teams.  Now add in multiple locations with multiple shift operations, and touching each employee with an important message is almost humanly impossible.

Noranda Aluminum Holding Corporation is a leading North American integrated producer of value-added primary aluminum products and high quality rolled aluminum coils.  With more than seven facility locations, Noranda Aluminum turned to LEC Media for help in producing an employee training video on job safety in their plants.

Charlotte employee training video production with LEC Media.

“Video production for employee training and safety messages is such a natural extension of a HR department’s outreach,” said Frank Schwartz of LEC Media.  “Video allows every employee to view, hear and absorb the safety message on their own schedule at whatever time they are at their plant.”

Employee training video production from LEC Media is used for HR messages, job safety messages, new product or process training, OSHA safety training, employee motivation and information sharing, and delivering company news to each employee.

Your company can benefit from employee training video production!  Call Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com.  We can help you strengthen your communication ties and delivery of important information to your company’s employees with employee and HR training video production!

February 28, 2012

Charlotte Corporate Video Production Company LEC Media Uses Video to Control Large Crowd

CHEERSPORT of Charlotte recently hired LEC Media to provide video production services for the nation’s largest cheer leading and dance team competition held at the Georgia World Congress Center in Atlanta.

80,000 people descend on Atlanta for the weekend series of competitions. Our video production assignment was to capture “live” action and produce a highlight loop for the people that were waiting to enter the arena. Thousands of people were waiting to enter the arena all weekend!

Charlotte video production company LEC Media with Cheersport video content production.

This particular video production project was a great deal of fun for us and a good application of video. The videos reduce the perceived wait time giving everyone a more pleasant experience, plus they were able to give their sponsors added value by placing additional messaging in the video loop. We also designed high-impact motion graphics for the giant outdoor billboard screens that were erected outside of the Georgia World Congress Center.

If your company would like to benefit from high-end video production, please contact Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com.  We offer turnkey corporate video production on-site or in studio.

February 15, 2012

Charlotte Corporate Video Production Firm with Blurred Lines Between Marketing & Editorial Video Content

Have you noticed that a movement in creating more content for the Internet has somewhat blurred the lines between video marketing content and actual editorial video content?  The nightly news, in some ways, really blurs the two.  Frank Schwartz, president of LEC Media, speaks at corporate sales and marketing events about the power of video content and how it can change business directions and profits.  (The photos on this page are from a recent corporate speaking engagement where Frank was their keynote speaker.)

Charlotte corporate video production company LEC Media and Frank Schwartz.

LEC Media creates professional video content and video production for businesses that want to advance their presence on the Internet and present specific content to customers and audiences.  So we are well aware of how easy it is to create video marketing content that blurs the lines of video editorial content.  But is that a bad thing when it comes to creating professional content for your business?

We at LEC Media use professional video production to tell stories through posting video content on social media, websites, e-newsletters, video channels and video content distribution networks.  The majority of our professional video content is produced to tell an interesting and engaging story with a documentary-style twist.

Video content viewers will click away quickly from video content that is not targeted to their specific quest for information or education.  So our job at LEC Media is to create video content that is engaging, professionally produced, includes visual graphics and transitions, and appropriate content.

Charlotte video production company LEC Media and video professional Frank Schwartz.

Even as marketing companies are creating editorial and content delivery departments within their existing teams, we at LEC Media have built our video production company over the past 5 years to always tell an effective story that people actually care about, distribute the video content through the right channels, to create engagement and customer behavior changes.

So maybe the blurring of lines between editorial video content and marketing video content is actually a positive movement, especially for our LEC Media clients in Charlotte who enjoy producing and distributing quality, professional, targeted content!

Your company will benefit from professional video production at LEC Media.  Call Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com to schedule a private business meeting where we can listen and learn about your unique needs to increase business and profits!  Or, if your corporate meeting would like to have Frank Schwartz provide an educational and topical keynote address on the use of video marketing in the corporate world, please contact us as well!

February 8, 2012

Charlotte Video Production Company with the Power of Customer Testimonial Videos

LEC Media in Charlotte believes that nothing can better capture the power and penetration of video better than a well-produced customer testimonial video.  And that is exactly what we did recently for Schultz Custom Home Builders.

Schultz Custom Home Builders wanted to capture some of their recent remodeling and building customers talking about their experience with the company as well as showcasing the work that was done.

This particular customer testimonial video that LEC Media produced for Schultz captures all of the elements necessary to really present an honest, straight-forward, well-produced customer testimonial video.

We produce outstanding customer testimonial videos for Charlotte businesses. Please call Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com to learn how the power of customer testimonial videos can work for your company!

January 27, 2012

Charlotte Video Production Company Launches General Construction Video!

Ferrara|Buist is a Charlotte commercial general contractor that designs and builds commercial buildings, retail store spaces, business offices, and restaurants.  Owners David Buist and Adam Ferrara have recently finished the demolition, design and construction of a new office location for Providence Veterinary Associates in Waxhaw.

LEC Media produced this video to showcase the project on the final day of construction.  We hope you enjoy!

If you would like to learn more about video production for your Charlotte business, please contact Frank Schwartz with LEC Media at 704-966-9474 or email fschwartz@lecmedia.com. We look forward to producing fantastic and engaging video content and stories for your company!

January 20, 2012

Charlotte Corporate Video Production with Metro Medical Housecalls - Housecalls in Charlotte!

It’s true!  New Charlotte medical company is making housecalls to your home or office and they file the insurance for you…just like at your doctor’s office!  The difference is that Metro Medical Housecalls comes to you.

LEC Media was hired by Metro Medical Housecalls to produce a series of TV commercials and website videos for their Charlotte launch.  As Metro Medical Housecalls launches in February with advertising across Charlotte, you’ll see the TV commercials and the website video that we produced.  We can’t tell you more than this right now, but here’s a sneak peek inside the video shoot:

Charlotte corporate video production with Metro Medical and LEC Media.Charlotte video production company LEC Media with Metro Medical Housecalls corporate video production!

Charlotte corporate video production with LEC Media on location producing video with Metro Medical Housecalls.We’ll let you know all of the specifics when Metro Medical Housecalls launches their new website and TV advertising campaign!  If your company would like to learn more about our Charlotte video production services, please call Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com.  We look forward to producing awesome video for your company.

January 12, 2012

Charlotte Video Production with LEC Media Captures AAA Carolinas New Auto Glass Division

AAA provides both members and non-members with top-of-the-line auto glass and windshield repair and replacement.  What does that have to do with us here at LEC Media?  Well, so glad you asked!

Charlotte video production with AAA and LEC Media.

LEC Media was hired by AAA Carolinas to shoot, produce and edit a series of web videos on their auto glass repair and replacement program.  Producing targeted video content will help AAA market and reach new customers on the Internet.  With the way that search engines are indexing and incorporating video content into their search results, it’s just a matter of time before AAA will begin seeing a surge of new auto glass inquiries.  Under the AAA Carolinas Member Protection Plan, there’s nothing like it anywhere! If anything happens to your windshield within one year of replacement by AAA Auto Glass – and you’re a AAA member – AAA will repair or replace it for free.  Sweet!

The photo on this post is from our AAA video production shoot on January 10, 2012.  If your company would like to learn more about professional video production and video content marketing, please call Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com.

December 22, 2011

Corporate Video Production Company in Charlotte Creates Custom Video Content for 2012 Trends

Charlotte corporate video production with LEC Media and Frank Schwartz.The days of just “shooting a video” are over.  There is little to no return from just shooting a video and posting it up on YouTube.  Website visitors to your business website are searching for hooks of engagement.  They want content that compels, educates and motivates them.  Video content is emerging as one of the most compelling and engaging resources to hit the Internet and smart phone worlds.

LEC Media is one of the top corporate video production companies in Charlotte.  Several years ago we identified several website and smart phone user trends that involved the use of engaging video production.  People were watching videos for longer periods of time and more frequently.  But what was making people search for and watch video content specifically?  This is where we started noticing the trends and hunger for engaging and compelling video content.

Top 5 Characteristics of Engaging Video Content

1.  HD (High Definition) Video.  There is a huge difference in quality of video between Charlotte corporate video production company LEC Media creates custom video content for businesses.your home video camera and a professional HD camera.  LEC Media invests in the latest HD video technologies to deliver the sharpest, most versatile, flexible video format.

2.  The Magic Happens After the Camera Turns Off. LEC Media knows that the real magic in creating engaging video content comes in the post-production process after the camera turns off.  While we do obviously plan for our video shoots, the post-production and editing process is where we can really boost the overall quality of the story and content with technical and creative wizardry, custom graphics and charts, compelling transitions and scene shifts, and many other techniques to increase video content engagement.

3.  Knowing How to Tell a Story. The best Charlotte video production companies really know how to capture the essence of your company and message and express that story with engaging and compelling features.  We at LEC Media are superb “video story tellers” because we see past the on-site video shoot.  We envision how the final video needs to convey your story to engage and motivate customers to act.

Video production company LEC Media in Charlotte produces custom video content for businesses.4.  Understanding the Human Need to Connect. What?!  This is where superb video content can be captured, developed and delivered through LEC Media.  We’re all in the people business first.  And once we understand that, we focus on the real fact that our most basic human need is to connect with others.  The connections make our lives possible.  And superb video content facilitates that human connection.  Only then can we really motivate a potential customer to convert and contact you.  This is different thinking…this is the way we think at LEC Media!

5.  People are Desperate for Value! The new economy has all but eliminated value from the purchasing research process.  Customers and prospects want value.  Prices have skyrocketed on everything and the value has been diminished.  It’s almost the new norm.  But that shouldn’t be the case.  At LEC Media we ensure that your video content conveys the real sense of value to customers watching it.  We focus on your company’s expertise, customer service, warranties or guarantees, unique inventiveness, personality and culture, and your presentation of how to address your customer’s unique needs or wants.

In 2012, video content will continue to grow in demand and popularity.  LEC Media is ready to assist your company in creating the next level of video content development and marketing.  We can do this for all companies regardless of size or marketplace!  Call Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com today to learn more about how superb video content can propel your business.

December 8, 2011

Charlotte NC Video Production & Video Content Marketing Sees Huge Surges in 2011

Charlotte corporate video production and video marketing with LEC Media.It’s amazing how quickly time passes each year.  And it’s always about this time of the year when we review what the “large” events were during the course of the year.  From our LEC Media standpoint, 2011 was an amazing year for corporate video production in Charlotte.  New online video players, personal electronic devices, and increased delivery of customized video content fueled the Charlotte growth in video production.

Video Production Trends We Noted in Charlotte for 2011

  1. Video reached beyond YouTube.  Businesses of all sizes and most industries across Charlotte began to embrace the unique power of video production and video marketing for their business.  Emerging video player powerhouses like Vimeo, DailyMotion, Metacafe, Viddler and even Facebook absorbed countless millions of videos for businesses.
  2. Video search engine optimization (VSEO).  At LEC Media, we saw anCharlotte video marketing seo and video production with LEC Media.incredible increase in the adoption of video search engine marketing and optimization with our clients.  VSEO helps you have more opportunities to rank on higher pages organically.  More video content means more organic rankings.  Google loves video, so that makes VSEO important in 2011.
  3. Video used as a content development tool.  The increased use of video and popularity across smart phones and tablets led to video as a content tool in 2011.  Our LEC Media clients increased their use of video production in 2011 targeting specific content channels rather than producing “generic” promotional videos.  Video content marketing will be a major component as businesses grow to differentiate from competitors.
  4. Increased customer reliance on video.  Customers are telling our LEC Media clients that they want more video.  Video is convenient for customers to use on their own time schedules on a variety of platforms.  Desktop, laptop, tablet, iPads, iPhones, Androids…your customers are hungry for video across so many new platforms that emerged in 2011.

LEC Media can increase your new customer relationships, shorten their time to purchase decisions, and deliver custom video content through cutting-edge video marketing.  Please call Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com to schedule a private business meeting to learn how video can help you grow in 2012.

November 23, 2011

Video Production Company in Charlotte Teams Up with Girls on the Run for a Series of Emotional Videos

Charlotte video production company LEC Media works with Girls on the Run.I have to say…no, I need to say…no, I want to say what an incredible time we had at LEC Media on location with the Berewick Elementary Chapter of Girls on the Run®.  Absolutely amazing is how I will describe the experience we had over a couple of hours.

I should preface those comments with exactly what LEC Media is doing with and for Girls on the Run®.  Girls on the Run® is an incredible organization that operates an innovative, experiential program combining training for a 5k event with life-changing, confidence building lessons that enhance the physical and mental health of 8 – 12 year old girls.

Charlotte video production company LEC Media and Frank Schwartz with Girls on the Run.

Girls on the Run was founded here in Charlotte by Molly Barker, MSW, and four-time Hawaii Ironman triathlete founded Girls on the Run® in 1996. Combining her counseling and teaching expertise with research on adolescent issues, she developed and delivered the first curriculum with 13 girls here in Charlotte.

OK, now for what LEC Media is doing with our video production.  We are shooting and producing a series of videos ranging from 3-minutes to 45-seconds that will run on the new Girls on the Run® website that will debut early in 2012, plus the video will be shown at their annual meeting in January 2012.

Charlotte non-profit video production company LEC Media and Frank Schwartz film Girls on the Run.

So why are we amazed at LEC Media with Girls on the Run®?  Simply, they affect the lives of girls, women and men across the globe.  It took literally 15 minutes for us to get an emotional “slap in the face” as to the incredible program and power that founder Molly Barker has developed.  They literally affect several hundred thousand people across the globe…and that is growing exponentially as this movement spreads.

If you have girls in your life between the ages of 8-12 years of age, find out more how you can get them involved with Girls on the Run®.  You’ll be amazed at the power that this kind and organized program has.  I know that we sure were at LEC Media.

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November 15, 2011

Charlotte Corporate Video Production Company Increases Search Engine Rankings with Video SEO

Charlotte video search engine optimization VSEO with LEC Media.Search engine optimization (SEO) for websites involves developing targeted content, optimizing each landing page, and keeping the content fresh.  The same goes for Video Search Engine Optimization or VSEO.

LEC Media films and captures really good video production.  We edit and create very good productions for our clients.  But how we really differentiate from other video companies is that we excel and specialize in video marketing once the camera is turned off.

So what do we mean by that?  What happens after the camera is turned off?  LEC Media takes your video production to more targeted and focused levels through our programs of video marketing and video SEO.  Similar to how websites use the SEO and Internet marketing techniques, we at LEC Media apply these principles to your videos.

What is the Result of Video Search Engine Optimization?

Over the past year, we have seen a dramatic increase in three (3) different areas for our Video SEO clients:

1.  Dramatic increase in organic rankings and Page 1 results.  This includes very competitive keyword and keyword phrases where the traditional website cannot penetrate Page 1 search engine results;

2.  Dramatic increase in the right target market viewing the right series of videos.  Product A videos are highly-targeted to Target A prospects.  We’ve seen as much as 750% increases in video viewership by the right audience!

3.  Longer time spent viewing.  We have found that highly-targeted video content sees a much longer time spent viewing than “generic” videos.  Our videos that have proper Video SEO techniques have seen, on average, viewer drop-off rates plummet from 74% to 26%.  That means more targeted prospects are watching the right video longer!

Recently, Rand Fishkin, CEO of SEOmoz, was here in Charlotte and our own Frank Schwartz had a moment to talk with Rand about video content and video search engine optimization.  Check out the video below.

If your company would like to learn more about combining video production with video Internet marketing and video search engine optimization, please call Frank Schwartz with LEC Media at 704-966-9474 or email fschwartz@lecmedia.com. We look forward to showing you how your ROI with professional video production and Internet marketing can really increase!

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October 27, 2011

Corporate Video Production in Charlotte Helps Your Business Grow in 5 Ways

Top 5 Ways Corporate Video Production in Charlotte works with LEC Media.LEC Media wants our corporate video production clients here in Charlotte to be at the forefront of using video as a key marketing tool to help grow your business.  In 2011, video production has surged in popularity for helping businesses of all types create new customer relationships and convert more new business on your website.

Top 5 Ways to Use Video Production
in Charlotte

1.  Customer Testimonials.  Video captures your customers and their praises of your company better than any other medium.  Video customer testimonials work.

2.  Product/Service Demonstrations.  Video captures the action, audio, animation, and results better than any other medium.  Show customers how your product or service can benefit them on the web or at trade shows.  They will watch.

3.  Company Overview.  We’ve all seen the corporate “talking head” video.  LEC MediaCharlotte employee video training production with LEC Media. can take you past that point and create company overview videos that are engaging, fresh, creative, and motivating.  We introduce animations, music, graphics and other features to give viewers increased reasons to watch and react.

4.  Training.  This is the most under-used video.  If you have HR or internal processes that you need multiple people to absorb,video training is the best and most consistent plan offered.  Not to mention that training video can easily be broadcast to multiple locations.

5.  Recruitment.  Video really does capture the true essence of your company and culture.  Plus it is controlled…you present the candidates only what you want to present.  Recruitment video from LEC Media is exciting, engaging, and creative.

Call Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com to learn more about how video production in Charlotte can help your business grow new customers and earn new business!

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October 18, 2011

Charlotte Corporate Video Production with HD Video vs. Film

While the debate has raged over whether or not film is dead, ARRI, Panavision and AatonCharlotte corporate video production with HD video from LEC Media. have quietly ceased production of film cameras within the last year to focus exclusively on design and manufacture of digital cameras. That’s right: someone, somewhere in the world is now holding the last film camera ever to roll off the line!

Read the full article here.

LEC Media produces high-quality, high-definition video projects with the latest digital video and audio equipment in the professional-grade market.  If your business would like to learn more about the power of incorporating video production into your marketing mix, call Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com.  We look forward to showing you how video production in Charlotte can help your business differentiate and grow!

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October 12, 2011

Corporate Video Production Company in Charlotte Captures Freightliner Employee Summit


Charlotte corporate video production company LEC Media and Freightliner video project.LEC Media
just completed a video production project for Freightliner and Daimler Trucks North America that involved the three regional cities of Charlotte, Gaffney, SC, and High Point, NC.

Our project was to record all of the events and discussions that were staged in these three Corporate video production company in Charlotte is LEC Media.cities as part of an enterprise-wide day of company discussions and sharing of best practices with every employee.  Freightliner is the official hauler for NASCAR. 

As a Daimler company, Freightliner brings to bear the vast research and development capabilities, technological expertise and global business resources of the world’s largest commercial vehicle manufacturer.

“We had three video and audio crews at each one of our assigned cities to capture everything that was being discussed,” said Frank Schwartz of LEC Media.  “This was an amazing opportunity to literally be a ‘fly on the wall’ during this incredible series of conversations and events.”

Charlotte corporate video production company LEC Media.Freightliner holds this day-long event annually to help improve internal communications, share best practices, and strengthen the role that each Freightliner employee has.

If your company would like to learn more about corporate video production and video best practices, call Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com.  We look forward to sharing with you how powerful video production is to help your business grow.

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September 22, 2011

Employee Training Video Production from LEC Media in Charlotte NC

LEC Media has just completed a series of employee training videos for an online banking product called CashPro Online. 

CashPro Online meets clients’ diverse working capital needs by delivering a simplified, personalized Web experience that provides secure and convenient access to a broad range of treasury management, investment, debt and trade services through one portal.

Employee training video production company LEC Media in Charlotte NC.

The goal with our video production employee training was to showcase the process in an easy-to-understand series of steps so employees can properly assist their banking customers with the program.

Video training for employees from Charlotte corporate video production company LEC Media.

Using video production to train employees is the most efficient manner of training because the video is available 24/7 for employees across the globe.  If your company would like to learn more about employee training video production, please contact Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com.  We look forward to helping your company realize tremendous returns by leveraging the power of employee training video production from LEC Media!

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September 17, 2011

Video Production Charlotte Company Launches New Software Videos

LEC Media has just released another in a series of unique videos for the launch of a new brand of advertising agency software for Advantage Software in Mooresville.

We really like the rich color, the animation, the voice track, and the “tease” of showcasing some major product features and benefits.

If your company would like to learn more about using video to showcase “why” you are in business, call Frank Schwartz at LEC Media at 704-966-9474 or email fschwartz@lecmedia.com. We look forward to showing you how video production can engage your customers and help you grow your business!

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